The way we are working just isn’t working: Exploring township entrepreneurs’ failure to penetrate their markets

The way we are working just isn’t working: Exploring township entrepreneurs’ failure to penetrate their markets

Entrepreneurship is a key driver for job creation an economic growth; however the rate at which township based entrepreneurs are penetrating their relative markets to their full potential suggests lack of necessary business skills. It is the responsibility of every civil citizen to help deal with the current socioeconomic challenges that we face as a nation but reality is that the levels of entrepreneurship in South Africa is worrying low.

The amount of failure that entrepreneurs endure- particularly those based in small business owners is shockingly high. These challenges depicts that local business owners are unable to breakthrough in the markets that they understand the most this in turn shows that something needs to be done very quick. Large urban investors and international entrepreneurs are able to generate millions of Rands by investing in shopping centres and malls whilst local business owners are struggling to survive.

These issues will fortunately be outlined and discussed by local business leaders and experienced business leaders in the forthcoming entrepreneurs’ workshop hosted by Creative Minds Movements and Mokopane Ledwaba who is a PR entrepreneur and an acclaimed keynote speaker.

The name of the workshop is The Entrepreneurs’ Event in Alexandra #TEEIA. “The aim of this event is to empower entrepreneurs in an around Alexandra by unlocking their true potential whilst at the same time exposing them to business opportunities through networking and a sustainable start up ecosystem’’ says Levy Ledwaba who is the PR and Marketing coordinator for Creative Minds Movement.

The Entrepreneurs' Event

The Entrepreneurs’ Event promises to uplift all entrepreneurs.

The workshop will take place on the 26th of May at Sankopano and those interested can email alexmaboneng@gmail.com or call +2781 487 6025

Investment fee: R60.00

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